Branding & Marketing Content


Process

Clients describe what they want to convey and what mediums they want to use, such as print or web. After the initial draft, I work with them and refine the designs until they are happy with the look and feel.

Outcome

I provide designs that solve a problem. If a company is new to market, I create a brand identity designed for their target audience. Or I can leverage existing style guides and create new content to support marketing needs.


 

Original Brand Identities

 

Brand Merchandise

In 2015, I worked with Sunrise Identity, a merchandising and marketing company. Collaborating with account managers, I designed branded products for various companies including Amazon, Microsoft, Tableau, etc.

The job required me to balance the needs of clients while delivering creative direction. My favorite project involved creating custom apparel for Microsoft. I designed a pair of green Xbox Converse that used the iconic Xbox green and encouraged customers to display their brand loyalty.

 

Suite of Amazon Warehouse Shirts

 

Other Branded Merchandise

Brand Collateral